Design
.svg)
12 Sep 2025
View All
.svg)
Viestimedia drives customer-centric growth with a new data strategy
Impact
Achieving a competitive edge with data and AI
The new data strategy helps Viestimedia better understand its customers. This allows them to offer more targeted content and improve media sales.
3-year
roadmap for data and AI development
5
value areas identified for data utilization
✔︎
Measurable metrics for each value area
✔︎
Improved customer data for better targeting
Challenge
Digitalization was changing how people consume content. Viestimedia faced rising print media costs and a shift to digital services. They needed a new data strategy to support their business goals.
Solution
We worked with Viestimedia in workshops to identify key business goals. We created a three-year roadmap for their data and AI development. This plan helps them use data to improve their business in specific, valuable ways.
Result
Viestimedia now has a clear, business-focused roadmap for data and AI development. They can measure their progress with specific metrics. This helps them build a sustainable and competitive business for the future.
Book a call
EXPLORE MORE
CUSTOMER STORIES
CUSTOMER STORIES
We've helped manufacturers run their factories more efficiently, retailers optimize their stock levels, and consumer brands target their marketing spend better. And many more projects where our clients have seen concrete improvements in their business. Here are some examples of how we turn AI possibilities into measurable business results.
View all cases
.svg)