Haaga-Helia's domestic sales and education export teams were using ChatGPT and Microsoft Copilot, but they didn't know how to use the tools well enough. The AI field was changing fast and new tools kept coming all the time.

The teams needed outside expert support: needs mapping, a recommendation of the most suitable tools, and a clear way to move forward in practice. The teams wanted especially to learn how to build agents for repeating tasks, for example putting together customer briefs and prospecting.

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We built a four-step training around the teams' own use cases. We started with a needs mapping that covered both sales teams and their different priorities.

The training day was the core of the coaching. In the morning we built a shared picture of the current state of AI and went through sales tools widely. In the afternoon the core was building their own agents and assistants. We went through different agent platforms and together built an example agent for preparing for a sales meeting.

After the training day the team practiced on their own and took part for two weeks in AI clinics, where we developed prompts and agents together further. In the final session we went deeper into the team's own challenges and improved their prompts with concrete changes.

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The sales team now has a wider picture of AI's possibilities in sales work and a clearer understanding of which tools fit which need. They have concrete methods in use and a reusable prompt library, and also agents for different use cases.

The team can build and improve their own prompts instead of copying ready-made ones. The shared AI clinics also brought up areas for further development, which give a base for taking AI use forward.

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