GenAI Development
Published on 15 Sep 2025
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A-Insinöörit enhances sales efficiency with a GenAI assistant
Impact
Faster Insights, Stronger Relationships
A-Insinöörit needed to help their sales team quickly access and understand valuable customer information buried in their CRM system. The intelligent assistant saves hours of preparation time and ensures sales teams have complete customer context at their fingertips. This enables more meaningful conversations and helps build stronger, more personalized customer relationships.
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75%
reduction in meeting preparation time
100%
of customer meetings now backed by comprehensive insights
50%
increase in team's customer understanding
30%
improvement in sales process efficiency
Challenge

A-Insinöörit had years of valuable customer information stored in their custom CRM system, including feedback, meeting notes, and project history. However, this goldmine of insights was trapped in thousands of text entries that salespeople couldn't quickly review or analyze. Teams were spending hours preparing for meetings, often missing important context that could help them better serve their customers.

Solution

We created an intelligent assistant using a multi-agent system powered by generative AI. Each agent has a specialized task, and they work together to act like a knowledgeable colleague who knows everything about every customer. Using advanced language models, the agents connect directly to A-Insinöörit's custom CRM to read and interpret years of data instantly.

One agent proactively creates comprehensive customer summaries before meetings, highlighting key relationships and opportunities. Another agent is always ready to answer specific questions in plain language - like "What projects have we done with this client?" or "What feedback have they given us?" - and provide immediate, accurate answers.

Result

The assistant has transformed how A-Insinöörit's sales team works. What once took hours now takes minutes. Sales professionals arrive at meetings fully informed and confident, leading to more strategic conversations and stronger customer relationships.

The entire team now shares the same complete picture of each customer, enabling better collaboration and more personalized service. This has become a true competitive advantage, turning their wealth of customer data into actionable insights that drive business growth.

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We've helped manufacturers run their factories more efficiently, retailers optimize their stock levels, and consumer brands target their marketing spend better. And many more projects where our clients have seen concrete improvements in their business. Here are some examples of how we turn AI possibilities into measurable business results.
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